2007年9月20日 星期四

受眾 audiences or the audience

受眾 audiences or the audience   20007.9.20

受眾,是中國對於媒體接受者(觀眾/聽眾/讀者)的翻譯。


"不過﹐“中國製造”聲望的嚴重滑坡不僅威脅了中國自己的經濟﹐也威脅了進口中國商品的西方企業。在那些愈發贊同採取一定措施保護本土市場的消費者中﹐外國製造商不誠實的形像找到了很好的受眾。對中國商品信任的喪失也可能為全球貿易系統帶來負面影響。"


audience (GROUP OF PEOPLE) Show phonetics
group noun [C]
the group of people gathered in one place to watch or listen to a play, film, someone speaking, etc., or the (number of) people watching or listening to a particular television or radio programme, or reading a particular book:
She lectures to audiences all over the world.
The secret to public speaking is to get the audience on your side.
The audience was/were clearly delighted with the performance.
The magic show had a lot of audience participation, with people shouting things to the performers and going up on stage.
The television company has lost a large part of its audience (= the group of people who watch its programmes) since it changed its programming.
Her latest book should appeal to a large audience (= many people will want to read it).

(from Cambridge Advanced Learner's Dictionary)

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